Asia New Vision Forum
Four consecutive editions of Caixin's flagship Asia forum, held to one visual system.
The brief
The Asia New Vision Forum is Caixin Global's annual gathering of investors, entrepreneurs and government leaders in Singapore. Each edition arrives with a new key visual and a new theme, but the same requirement: a plenary that reads as authoritative on camera, and a build that can be struck and re-erected across venues and years.
What we did
We took the campaign key visual and resolved it into the built environment — plenary backdrop, stage geometry, podium, satellite booth and signage — so that broadcast frames, printed collateral and physical structure stayed consistent. Layout and build items were drawn to the client's brand guidelines throughout. The client returned for the event every year from 2022 to 2025.
Detail
- Scope
- Plenary staging · Booth · Signage · Brand adaptation
- Editions
- 2022, 2023, 2024, 2025
- Sector
- Media & finance
